Destination of Excellence Commitments
Destination of Excellence Commitments
The Montgenèvre Tourist Office is now part of the national approachDestination of Excellence, the State label which has replaced the Qualité Tourisme™ brand since May 2024.
This system aims to guaranteeexcellent tourist experience, while strengthening theeco-responsibility, quality of welcome and inclusiveness throughout the customer journey.


Created in 2024, the Destination of Excellence label is aimed at12 tourism sectors, covering the entire stay and hospitality offer:
- Sports and leisure activities
- Cellars and points of sale
- Guest rooms
- Hospitality & hospitality industry
- Outdoor hospitality
- Places to visit
- Tourist offices
- Marinas
- Restoration
- Tourist residences & holiday villages
- Guided tours
- Transportation with driver
Of specific reference gridsare defined for each sector in order to precisely assess the quality of the offer.
For you, theVISITOR CENTER of Montgenèvreundertakes to:
- A warm welcome
- Attentive staff
- Mastery of foreign languages
- Personalized services
- Clear and precise information
- Cleanliness and comfort guaranteed
- Discovering a destination
- Your opinion taken into account
Plus d’infos 👉 https://www.atoutfrance.fr/fr/destination-dexcellence
A demanding label, based on 2 pillars
Obtaining the label is based on the evaluation of two main areas:
✔️ Le pilier Qualité
It measures the quality of reception and services:
- quality of welcome and comfort
- professionalism of the teams
- mastery of foreign languages
- clarity and reliability of information
- customer satisfaction monitoring
🌿 Le pilier Écoresponsable
It evaluates commitments in favor of sustainable tourism:
- reduction of environmental impact
- responsible resource management
- concrete actions in favor of eco-responsibility
- integration of social and economic dimensions
To be labeled, an establishment must achieve a high level of compliance:
- 85% minimum on the Quality pillar
- 60 to 80% on the Eco-responsible pillar depending on the case
